Bloomipedia
Tree heliotrope (Heliotropium arboreum)
Photo: Joshua Zupan via iNaturalist · CC0 · resized

Flower profile

Tree heliotrope

Heliotropium arboreum

Tree heliotrope is a flowering plant. In Hawaii it's most often seen in bloom in January–December.

–states
2,117HI sightings*
2,117U.S. sightings*

*iNaturalist research-grade observations, as of October 17, 2026.

On our lists for: Hawaii

Quick look

Heliotropium arboreum is a species of flowering plant in the family Heliotropiaceae. It is native to tropical Asia including southern China, Madagascar, northern Australia, and most of the atolls and high islands of Micronesia and Polynesia. Common names include velvetleaf soldierbush, tree heliotrope, veloutier, and octopus bush.

  • It belongs to the Boraginaceae family. iNaturalist
  • In Hawaii, most iNaturalist sightings of it in flower come in January–December. iNaturalist
  • iNaturalist has 2,117 research-grade sightings of it in Hawaii, ranking #14 among the 105 flowers on our Hawaii list. iNaturalist

Tree heliotrope gift ideas

Handmade tree heliotrope gifts from independent makers.

When does it bloom?

In Hawaii, most flowering sightings come in January–December.

Flowering records by month in Hawaii (iNaturalist research-grade observations marked “Flowering”) (69 records)

Conservation status

Federal (U.S. ESA)
Not listed No U.S. Endangered Species Act listing in the USFWS ECOS database. USFWS ECOS
NatureServe
Unknown We couldn't find this name in NatureServe Explorer. NatureServe
Hawaii
Not listed Not on Hawaii threatened and endangered plants (HAR 13-107; the state list follows the federal list), DLNR Division of Forestry and Wildlife. HAR 13-107

Checked October 17, 2026. Rankings and lists can change, so follow the links for the latest.

Can you eat it?

For peopleNot well documented

None of the sources we checked (NC State Extension (no page for this plant)) say whether it's edible or poisonous for people.

For petsToxic to horses

ASPCA's entry “Heliotrope” (Heliotropium spp), which covers the whole genus, lists it as toxic to horses. Signs include: Horses: liver disease (must be ingested in large amount or over a long time period) Credit: Photo by G.A. Cooper, courtesy of Smithsonian… ASPCA

🌿 Never eat a wild plant unless you're certain of its ID; this isn't medical advice. Worried about a person? Call Poison Control at 1-800-222-1222. Worried about a pet? Call your vet.

Where does it grow?

USDA PLANTS has no state-by-state distribution for this name, so we can't map it yet.

More Hawaii flowers

Sources